iEvolve?

January 28, 2010

On Tuesday, two mornings before its month-long, complimentary weekly delivery campaign was due to end, the Globe and Mail called to ask if I’d be willing to upgrade my current Friday-Saturday subscription to the full week. I was torn. On Wednesday, Steve Jobs introduced the iPad. Today, Thursday, I wonder if one day—sooner than later—this iPad will be the solution to my angst.

Okay, lukewarm angst. I don’t (yet) feel especially guilty for receiving my weekend paper in hard copy. I like holding that newspaper in my hands. Yes, it’s the product of dead trees. But does it really matter, if I recycle? My more environmentally-aware friends will tell me yes, I’m sure. But I don’t feel bad about my “paper paper.” I really don’t.

Let’s leave aside, for a moment, the issue of dead trees. Let’s talk about dead newspapers. I care about newspapers. While I think blogs are great (obviously, or I wouldn’t have started my own), they’re not newspapers. “Citizen journalism” may be journalism—no doubt undergrads in communications programs still debate this—but 99 percent of the time, they’re just opinions with links to news organizations. It’s organizations like the Globe that can do in-depth series on the emergence of China or the issues of mental health.

But, my tree-hugging friends say, you can support the newspapers you like by paying for their digital content. True. The Globe doesn’t charge for this yet but who knows how long this will last? The New York Times is now demanding money for its digital version.

Speaking of dead or dying things, consider the age of the majority of hard copy news readers. According to an article I recently read (in the kind of magazine with pages you have to turn) it’s people of my generation—I’m a boomer—and older who are the major consumers of print newspapers. The generations below us are happier getting their news online. Once we’re gone—in fact, likely long before we’re gone—paper papers will be old news, so to speak.

I’m not dead yet, and I’m not going to stop getting that bundle of newsprint delivered to my front door anytime soon. But earlier today, when the Globe called back for my final decision, I declined the Monday-Thursday addition to my subscription. I didn’t have time to read half the pages in them and throwing that unread half into the recycling bin just felt plain wrong.

And I have to admit that this morning, as I was reading all about the iPad in my last free issue of a Thursday Globe, I kept imagining what it would be like to be reading the same content on an electronic device…it might work…it’s possible I could learn to like it better…iEvolve?

3 Responses to “iEvolve?”


  1. [...] is evil; pass it on. 2010 January 28 by jwindh This article is a response to the post by writer Sharleen Jonsson in which she decides whether to support the struggling newspaper industry by upping her [...]

  2. jwindh Says:

    Hi Sharleen –

    Your post has really got me thinking. Especially your question:
    “But does it really matter, if I recycle?”

    I started writing a comment, but it got so long that I’ve posted it on my own blog! You can read that here:
    http://jacquelinewindh.com/2010/01/28/recycling-evil-pass-it-on/

    But basically, my answer is yes, it matters. I feel like recycling has become this feel-good solution, where we can justify our consumption by “oh, but I recycle it.” I really believe that we canot afford to keep using single-use items (newspapers, plastic packaging, disposable plates – even if they are made of bamboo!). They still require energy to create and transport – and to transport back to the recycling plant and repurpose them.

    Here in BC, it was announced last week that recycling of newspapers will no longer even take place in our province! Used newspapers will now be sent to the USA and Asia for recycling. If the ultimate aim is just to know that your newspaper got recycled, that is fine. But if the aim is to reduce the environmental cost, then buying and recycling newspapers is not a solution.

    Anyway, all of that is about only a small aspect of what your blog post is actually about. I do agree with supporting our publishing industries. That whole world really is in a state of flux right now – the businesses themselves don’t even know what their own business model is. It’s going through a rough time (which also makes it very tough for us, the writers) but I trust that it will sort itself out over the next couple of years. And I think we just need to get used to the idea of paying for online content.

    I do totally miss my weekends curling up with a real paper newspaper – but I am actually getting pretty used to getting my news and information content online now.

    Thanks for the opportunity for this conversation!

    Jackie

  3. MaryAnn Says:

    I might get used to reading my newspaper on some screen, iPad or other, eventually. That doesn’t mean I’ll prefer screen reading(though I suppose that’s possible).

    Books, on the other hand, are another matter.


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